Product image photography is an aspect of marketing and advertising that is absolutely essential. It is the product's image that turns viewers into potential customers. With more and more images shown to consumers, they’re spending less time viewing them as well. Thus, it can be a big advantage if you get their attention for good. Ecommerce product images also require skill in photography and aesthetics. With this list, you can easily get a headstart on the ‘know-how’ of how to take great product photos as well as how to edit your picture with Vance AI, the best image quality enhancer. Time to make your store pleasing to the eyes and generate sales.
The most important thing to establish with clients, especially when it comes to e-businesses and anything digital is trust. The same then extends to product presentation as well. It is crucial to portray the products as they are, and that means your products image gallery should have real color. You can achieve this with a clean background. That’s why many choose to shoot their ecommerce photos on a solid white background as it leaves very little chance of distortion.
Not to mention that any clean background can help the viewer focus on the product itself, instead of becoming distracted with the details of the background. It is not necessary to always have a white background, just a clean one. You can get a clean background with an application like BGremover. You can first erase the original background from your ecommerce product images and replace the transparent background with a clean one.
The advantage of having online shopping images that are really high definition and detailed is that viewers can get a better insight on the product, consequently making it more likely for them to consider purchasing it. The other benefit of going the extra mile of capturing product details is that you get to post more photos of your product and get more engagement out of it. Given that people are naturally visual beings, having detailed photos on the platform can inform viewers of more information than a long paragraph can. You can get this done by simply trying to click photos in various angles. Other than that, you can use different ratios and lenses, such as the wide lens.
A consistent as well as distinct style can sometimes be enough to set you apart from all others. When you achieve that, it is really difficult for other competitors to replicate what you have. The most apt example for this would be Apple. There are many other companies, just as good as Apple, who don’t get the recognition that Apple does. Similarly, you can use the same mantra for your product photos and brand. That’s not to say that all your images have to be the same, however. You can still be creative with certain elements while keeping the core ones intact. Adobe has a distinct way of designing their logos, which are recognizable anywhere.
Smaller images, though high in detail, are still unusable in many places. Not only that, another disadvantage of having a smaller image is that users can’t really zoom in on the image to see the finer details. This is remedied by having a larger image that is just as high definition as the smaller image. Larger images are definitely more consistent as well. By consistency, it means that larger images will work on more devices, such as desktops, laptops, mobile phones, tablets, and more. With smaller images, you have no guarantee when you consider bigger devices. With that said, it is advisable to have a larger high-definition image which will also enable users to zoom in and see the product in detail.
Luckily, making an image bigger and more refined is no longer difficult. Use AI based image enhancement tools such as Vance AI Image Enlarger or LetsEnhance to get the images you want. AI based tools are automatic and provide the images in seconds. Here’s an image upscaled 4 times the original by Vance AI:
Finally, you need to optimize your online shopping images as much as possible. This is just as important as the other steps mentioned. Optimizing goes two ways. First is to make your image as clean as possible and second is to make it as light in size as possible. Cleaning up your image will ensure that there are no issues with the image, such as blur or image noise.
After you have photographed your ecommerce photos, it is simply good practice to run them through an AI based image editor for finalization. These software tools also make it possible to reduce the size of images. Image size reduction without loss of quality is beneficial because lower size images load much faster. This makes your website a lot smoother and responsive.
If you want to optimize your images easily and without hassle, try the photo quality enhancer from Vance AI. This is an application powered by AI and Deep Learning, which makes your process very easy as all you have to do is upload an image. The tool automatically optimizes your images and gives them their best look.
Now that we have gone over the tips on how to take good pictures of products to sell online, let’s make use of the online photo enhancer by Vance AI.
1. First, use this link to Vance AI to access the website. It will display the information about the Vance AI product and display recommendations just below. Go to AI Super HD and click on the Start Now option.
2. On the Workspace, use the upload function to select an image for upload or simply drop an image there. Now, click on Start to Process.
3. Lastly, go to Processed, use the Preview option, and click on the Download Image option to save the image.
Vance AI excels at offering variety. With Vance AI, you can definitely expect the standard photo enhancement tools such as image enlargers, image sharpeners and denoisers, as well as background removers. However, Vance AI also offers creative tools such as Toongineer Cartoonizer, Vance AI Sketch Converter, and more. All features are automatic and AI based, so you don’t have to think too much about product image photography.
Ecommerce photos can be difficult to master, just as other types of photography. They all require focus and out of the box thinking. Also, there are many situations where you have great photos but they have a few issues that are tough to get rid of. Therefore, having an application like Vance AI can help you to optimize your photos in every way possible so that your photos are near flawless. Also read: How to Enhance Image with Vance AI?